1.CASE BITS The Case of Bits has an innovatove and captivating shape and it was designed to aim to simulate sales. The case has a very compact form while ensuring an easy insertion and removal of the inserts inside, using an innovative kinetic mechanism. The use of colors and shapes makes it an attractive and very innovative solution, remaining in family feeling with the other manufacturer's products, keeping all values observed. 2. SCREWDRIVER CONCEPT "TWIST" The concept of this screwdriver is based on some innovative elements which are: 1. ergonomics 2. usability 3. materials This concept has a new ergonomics based on a study of the hand and on the grip of the screwdriver; we introduced the pentagonal section because it is the shape closest to what occurs when you close your hand to tighten the tool. We did research and test using prototypes and we also involved the "Politecnico di Milano" university and experts in sports as well. 3. DE ROSA RACING BIKE April 2011, Fuorisalone zona Tortona Studio Volpi presents THE NEW GRAPHICS OF KING RS into gold and red colours. 4. CHICCO CARRYCOT The I-Move carrycot is easily connected to the stroller frame, turning it into the perfect pram for babies from 0 to 6 months of age. Capacious and comfy carry-cot: soft and snug-fitting bliss for your baby the carrycot is homologated for use in the car with the practical Car Kit. The lap belt is fixed to the carrycot base to guarantee maximum safety. http://www.i-move.chicco.com/uk/videos.asp?fileName=video_tecnico_navicella 5. SAECO VENDING Today, Saeco takes inspiration from the Cartesian method to launch an innovative product that shall revolutionise the vending world: Carthego. Carthego is inspired by rationality, clarity and simplicity. comprises the best of all existing technologies: it is intelligence applied to Distribution. http://www.carthego.com/ita/inizio.asp 6. WHIRLPOOL SIDE BY SIDE Mirrored black glass, American style Total No Frost fridge-freezer with 6th SENSE® technology for efficient performance, digital LED display, removable in-door ice maker, and A+ energy rating.